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High School Boosts Attendance with Online Contact Center

Student attendance is a critical factor not only affecting student achievement, but in the
measurement of how well an individual school and school system performs. Martinsburg High
School in Berkeley County, West Virginia, has found a new, cost‐effective way to increase their
daily attendance rate using a combination of email, voice and text notification to parents during
the school day. The service, called EZDialer is an extension of the EZCommunicator software
already being used by the high school for sending eNewsletters and other electronic
announcements.